Fanaply is a platform that uses blockchain technology to create digital collectibles for music fans. In collaboration with Ideals for Doing, we helped launch the brand by designing the digital collectible cards and creating a 3D animation of the products to advertise the platform.

Whilst the collectible items on the fanaply platform are purely digital, we wanted the design to feel tangible, to help recreate the relationship that collectors have with physical objects. We used different textures, materials and colours for the cards to create a value hierarchy and create a 3D visual language across all the collectibles.